PRECISE URL MAPPING
ZERO TRAFFIC LOSS
When you change your website structure, every old URL must point to the right new URL. IRPR Agency delivers expert old URL to new URL mapping with 301 redirects that preserve your search rankings, user experience, and link equity. Trusted by 500+ brands across India.
Flawless Old URL to New URL Mapping for SEO Success
Our 6-step process ensures every redirect mapping is accurate, tested, and optimized for your search engine performance.
Full Site Crawl & URL Audit
We crawl your entire website to identify every old URL that needs mapping. Our team uses advanced tools to catalog all current paths, parameters, and redirect chains, ensuring no URL is missed during the migration.
Custom Redirect Mapping Strategy
For each old URL to new URL mapping, we determine the best redirect type (301, 302) and destination. We prioritize preserving page authority and user intent, creating a detailed mapping spreadsheet for your approval.
301 Redirect Implementation
Our developers implement the redirect mapping at the server level (HTACCESS, Nginx, or CMS plugins) with proper HTTP status codes. We ensure each old URL permanently redirects to the correct new URL without errors.
Redirect Rule Validation
We run automated scripts to test every redirect mapping in staging. Our validation checks for loops, broken chains, and 404 errors, guaranteeing a smooth old URL to new URL mapping before going live.
SEO Performance Monitoring
Post-migration, we monitor search console data and analytics to confirm that old URL traffic seamlessly transfers to new URLs. We adjust any mapping issues immediately to maintain your rankings and organic traffic.
Continuous Optimization & Support
Our team provides ongoing support for any missed or changing URLs. We revisit the mapping periodically, fix broken redirects, and optimize for new content, ensuring your old URL to new URL mapping remains perfect over time.
URL MAPPING THAT PROTECTS YOUR REVENUE
See how we helped a major e-commerce brand migrate 12,000 URLs with zero traffic loss using precise old URL to new URL mapping.
.png)
500+ URL MIGRATIONS
0 TRAFFIC LOSS
Our old URL to new URL mapping expertise has saved countless businesses from losing hard-earned SEO equity. With a 98% client satisfaction rate, we are the go-to agency for safe website restructuring.
Why Professional Old URL to New URL Mapping Matters for Your SEO
When you redesign your website or change your CMS, every old URL must be carefully mapped to a new URL. Without precise old URL to new URL mapping, you risk broken links, 404 errors, and a catastrophic drop in organic traffic. Search engines rely on redirect chains to pass authority from old pages to new ones. Even a single misdirected URL can cost you thousands of visitors and lost revenue. IRPR Agency specializes in creating robust redirect mapping that preserves every ounce of SEO value.
Our process begins with a comprehensive crawl of your existing website. We identify every old URL, including pages, images, and even query parameters that may have external links. Next, we build a one-to-one mapping strategy that considers user intent, keyword relevance, and page hierarchy. For example, an old product page should redirect to the most similar new product, not just the homepage. This granular approach to old URL to new URL mapping ensures your users and search engines land exactly where they expect.
We implement the mapping using 301 permanent redirects, which signal to Google that the content has permanently moved. This passes the majority of link equity and ranking signals to the new URL. Our developers configure the redirects at the server level for speed and reliability. We also handle complex scenarios like multiple old URLs mapping to one new URL (canonicalization) or redirect chains that need simplification. Every old URL to new URL mapping is tested in a staging environment before going live.
After migration, we monitor your Google Search Console for any crawl errors, 404s, or traffic anomalies. We compare pre- and post-migration data to confirm that all redirected URLs are receiving equivalent traffic. If any issues arise, we adjust the mapping immediately. Our clients regularly see a smooth transition with no loss in rankings. For a Pune-based e-commerce brand, we mapped 3,500 old URLs to new ones across a full platform migration, resulting in a 12% increase in organic traffic within two months.
Trust IRPR Agency for your old URL to new URL mapping needs. We combine technical precision with strategic SEO insight to protect and enhance your digital presence. Whether you are moving domains, restructuring your site architecture, or launching a new website, our team ensures every redirect is correct. Contact us today to discuss your URL migration project and experience worry-free SEO continuity.
FREQUENTLY ASKED QUESTIONS
READY FOR A SMOOTH URL MIGRATION?
GET YOUR FREE CONSULTATION
Stop worrying about broken links and lost rankings. Let IRPR Agency handle your old URL to new URL mapping with precision and care. Our experts will audit your URLs, create a custom mapping plan, and ensure a seamless transition. Book your free consultation today.
Related Insights
URL MAPPING SERVICES
ACROSS INDIA
IRPR Agency provides professional old URL to new URL mapping across India, ensuring your SEO traffic flows smoothly post-migration.
Pune
Mumbai
Delhi NCR
Bangalore
Hyderabad
Chennai
Kolkata
Ahmedabad
Jaipur
Surat
Lucknow
Kochi
INDUSTRIES WE SERVE
Delivering exceptional results across diverse industry sectors