Vikram Singh

Brand Strategy Lead

Vikram brings a unique blend of brand strategy and technology expertise to IRPR Agency. He helps businesses build strong brand identities, navigate crises, and leverage marketing automation to scale their operations efficiently.

Brand PositioningCrisis ManagementMarketing AutomationWeb Analytics

4 articles published

Articles by Vikram Singh

4 articles

Branding14 min

Brand Positioning Strategy: Stand Out in a Crowded Market

Learn how leading brands carved their unique position. Framework, case studies, and worksheets to define your brand's unique value.

November 5, 2025

BrandingStrategy

PR & Media15 min

Crisis Management: Protecting Your Brand's Reputation

Real crisis case studies and step-by-step playbook to navigate PR disasters. What to do in the first hour, day, and week.

October 30, 2025

Crisis ManagementPR

Technology14 min

Building a Marketing Automation Stack That Actually Saves You 20+ Hours Per Week

Stop manually sending emails, posting on social media, and updating spreadsheets. Here's how to build a marketing automation stack that runs on autopilot.

November 5, 2025

Marketing AutomationTechnology

Technology16 min

Web Analytics Deep Dive: Beyond Google Analytics 4 - What to Track and Why

Most companies collect data but don't use it. Learn what metrics actually matter.

November 13, 2025

AnalyticsGoogle Analytics

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