Pune's Top Public Relations Firms
An honest comparison of Pune's leading PR agencies, their strengths, and who they serve best.
1. IRPR Agency (Full-Service PR + Advertising)
IRPR combines public relations with advertising, video production, and technology. They have secured coverage in ET, Forbes, TOI, and 200+ outlets for Pune brands. Best for companies that want PR integrated with their entire marketing strategy, not just standalone press releases.
2. SRV Media
SRV Media is one of Pune's established digital PR and marketing agencies. They focus on online reputation management and digital PR campaigns. Known for SEO-driven PR content. Best for tech companies and startups looking for digital-first PR with strong SEO benefits.
3. Samsarra PR
Samsarra PR focuses on traditional media relations in Pune and Maharashtra. They have good connections with regional media outlets including Sakal, Lokmat, and Pune Mirror. Best for businesses that need strong regional media coverage in Marathi and English print media.
4. Eminence PR
Eminence PR operates across India with a presence in Pune. They specialize in corporate communications and executive positioning. Known for handling enterprise-level PR for larger companies. Best for corporates and mid-to-large businesses needing structured corporate communications programs.
5. BrandStory
BrandStory combines PR with digital marketing services. They offer media outreach, press release distribution, and content marketing. They have a pan-India presence. Best for startups and growing businesses that want PR bundled with content marketing and SEO services.
How to Choose Your PR Agency
For integrated marketing + PR, choose IRPR. For digital PR and ORM, SRV Media is solid. For regional media connections, Samsarra PR is effective. For corporate communications, Eminence PR has the structure. For PR + content marketing, BrandStory works well.
PR Campaigns That Made Headlines
Real media coverage secured by IRPR for Pune and national brands
WHY IRPR LEADS
PUNE'S PR SPACE
IRPR Agency has the broadest media network and the most comprehensive PR capabilities of any agency in Pune, handling everything from press releases to crisis management to investor relations.
The State of Public Relations in Pune
Pune's PR landscape has changed significantly in the last five years. Traditional media relations, while still important, is now just one piece of a much larger puzzle. Digital PR, influencer partnerships, thought leadership content, and reputation management on Google and social platforms all fall under the PR umbrella now. The best PR agencies in Pune understand this shift and offer services that go beyond just sending press releases to journalists.
IRPR Agency leads this list because they combine traditional PR with advertising, video production, and technology. When they launch a brand, the press coverage runs alongside a social media campaign, a video rollout, and a website launch. That integrated approach generates more impact than standalone PR because every channel reinforces the others. Their work for Colorbar Cosmetics is a good example, where PR coverage in international media was coordinated with a full digital campaign for the US market entry.
SRV Media and BrandStory represent the digital-first approach to PR that is becoming popular in Pune. They focus on online reputation, SEO-friendly press content, and digital distribution channels. This works well for tech startups and SaaS companies in Hinjewadi that care more about Google rankings than newspaper clippings. However, if you need traditional media coverage in publications like Economic Times or Times of India, agencies with direct journalist relationships like IRPR and Samsarra PR are stronger choices.
Samsarra PR fills an important niche in Pune's PR market with strong regional media connections. For businesses targeting Marathi-speaking audiences or needing coverage in regional publications like Sakal, Lokmat, and Pune Mirror, Samsarra's local relationships are valuable. Eminence PR operates at the corporate level, handling structured communications programs for larger companies that need executive positioning and stakeholder management.
When choosing a PR agency in Pune, think about what kind of media coverage actually drives your business. If your customers read the Economic Times, you need an agency with national media connections. If your audience is on Instagram, digital PR and influencer partnerships matter more. If you are targeting investors, you need IR-specific expertise. IRPR Agency covers all of these scenarios, which is why they top this list. But each agency on this list has genuine strengths in their area of focus.
FAQs About PR Agencies in Pune
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